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INDUSTRY EXPERTISE

Real Estate

Real Estate

The traditional value proposition in the real estate industry that favors location-location-location and price per square foot is shifting. Today, in addition to location and price, leading real estate operators are recognizing the value in their brand...but only if that brand is closely associated with the delivery of an exceptional customer (i.e., owner, tenant, resident, client) experience. As the institutionalization of real estate continues and operators grow larger regional and national property portfolios, there is more opportunity than ever to retain the "customer" from lease to lease and more incentive than ever to provide that customer with a compelling experience.

Assuming that the customer has enjoyed a consistent, distinctive, and memorable experience, and all other elements remain competitive, there is a high likelihood that the customer will choose to stay with that operator, much the way a loyal hotel guest may prefer and seek out a branded hotel company. Relying on our extensive background and expertise in the hospitality industry, LRA is uniquely qualified to help real estate companies build-out a branded customer experience that truly resonates with consumers. Real estate sectors we serve include:

  • Apartment Owners/Managers
  • Corporate Housing
  • Executive Office Suites
  • Facilities Management
  • Home Builders
  • Office/Shopping Center Owner/Managers
  • Real Estate Service Providers