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NEWS & RESOURCES
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eNEWSLETTERS 2001 - click on link to read article:
Spring-Summer
2001
Spotlight on Best Western International -
"Revitalizing the Brand", an interview
with Jim Evans, President & CEO; A Profile:
Wyndham ByRequest - an examination of how
Wyndham is using Personalization and Technology
to redefine the guest experience;
"Who Said Hospitality is Complicated?"
- a profile on Starwood Hotel's ABC's of Housekeeping
program; Senior housing industry leader Balanced
Care Corporation "Embraces Brand Strategy
and Quality"; LRA Worldwide expands international
offices
London-based Europe, Middle East
and Africa office relocated, and LRA opens
new Asia-Pacific office in Singapore.
First
Quarter 2001
Spotlight on Sol Meliá: Spain's Largest
Hotel Company Becomes Global Leader; Red Lion
Flourishes Under Hilton Ownership; LRA CEO
Speaks on Branding to Trade Group; Airports
Focus on Customer-Passenger Satisfaction
Media Kit
Fact Sheet
Executives
