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LRA's Loyalty Leader is a quarterly bellwether of what's new in the world of customer experience.

LRA's Loyalty Leader publication has evolved along with the field of Customer Experience Management. In its current incarnation, it is a valuable quarterly resource for more than 10,000 subscribers, providing insightful feature articles, consultant tips and industry best practices, as well as pertinent company news. The Loyalty Leader archives provide a solid historical guide to the growth of CEM in general and LRA in particular; the current issues of the Loyalty Leader outline how LRA helps clients deliver exceptional experiences.

eNewsletters - 2000
3rd Quarter, 2000
Spotlight on Radisson Hotels Worldwide, "The Radisson 100% Guest Satisfaction Guarantee, Guaranteeing Satisfaction Drives Guest Loyalty", says Radisson, an interview with Sue Geurs, Regional Vice President of Operations and Steve Outwater, Senior Director-Guest Services of Radisson; LRA Worldwide announces opening of London office
2nd Quarter, 2000
Spotlight on Hilton Hotels Corporation, "The Hilton Balanced Scorecard", an interview with William M. Brooks, Vice President, Brand Management and Performance of Hilton Hotels Corporation; also a research feature entitled "Checking In? LRA research reveals lodging industry reservation, arrival and check-in experience needs fixing."
1st Quarter, 2000
The LRA Worldwide Lodging Industry State of the Room 2000 Study, "Study finds hotels close century in perhaps best shape ever…Report confirms technology is the "Hot" amenity"

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