About Us
Leadership : John Roberto, Senior Vice President & Managing Director, Quality Assurance
John Roberto serves as the leader of LRA's Quality Assurance Group and also is a member of the firm's Management Committee. John is a spirited and highly creative individual who has played a key role in helping design and develop many of LRA's innovative quality assurance, mystery shopping, inspection, and compliance programs. John joined LRA with a strong background in the hospitality industry and continues to serve LRA's global hotel clients as an active member of brand standard committees, compliance program development teams and as a speaker for training and development classes. Now in his thirteenth year at LRA, John has traveled extensively around the world and has personally visited more than 1,000 hotel properties. At LRA, he is responsible for managing a number of major client relationships in the hospitality and leisure, sports and entertainment and food services industries. In his role as SVP of the Quality Assurance Group, John oversees all QA projects, coordinating the activities of 95-plus hospitality consultants operating in more than 100 countries worldwide.
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John is a graduate of Dickinson College. In 1990, he was invited and served as the Housing Manager for the Goodwill Games, an International Sporting Event and prior to joining LRA managed the convention reservation-housing program for the City of Philadelphia.





