2 MILLION FANS REIMAGINELearn More
THE RACE EXPERIENCE
DEFINING THE PREMIUM SHOPPINGLearn More
EXPERIENCE IN THE MIDDLE EAST
Quality audits drive guest satisfaction, revparLearn More
growth, and consistent global experiences
The Leader in Customer
LRA Worldwide is the leading global provider of Customer Experience Measurement services for multinational companies with complex customer interactions. For over 30 years, LRA’s innovative brand standards audits, quality assurance inspections, mystery shopping programs, research, and consulting services have helped ensure our clients deliver consistent, memorable, and differentiated experiences to their customers. Many of the world's preeminent global hospitality brands, as well as companies in the gaming, dining, healthcare, sports and entertainment, real estate, retail and travel industries choose LRA to help them measure and improve the customer experience.
News & PRESS
FAN EXPERIENCE IS "SERIOUS" NEWS
You know the notion of "fan experience" has become mainstream when you can't pick up a "serious" news publication without stumbling across an article on the subject.Read More
NFL gives teams expanded fan experience study
The NFL commissioned an in-game analysis, which studied behavior and preferences for fans of all 32 teams last season, and included stadium visits from LRA Worldwide.Read More
I AM LRA
Josh Kudisch, DIRECTOR OF STRATEGY & RESEARCH
Hospitality has always been a love of mine, and designing customer experience measurement programs has added a new, strategic layer to my appreciation.
We began working with LRA because of their global reach and industry expertise, but we are regularly reminded that we made a wise choice based on the partnership and dedication of the LRA Marriott team. Great people delivering great service is what we strive for at Marriott and that’s what we get from LRA.
Jim Dausch, Senior Vice President, Global Operations Services,