The Leader in Customer
Experience Measurement

LRA Worldwide is the leading global provider of Customer Experience Measurement services for multinational companies with complex customer interactions. For over 30 years, LRA’s innovative brand standards audits, quality assurance inspections, mystery shopping programs, research, and consulting services have helped ensure our clients deliver consistent, memorable, and differentiated experiences to their customers. Many of the world's preeminent global hospitality brands, as well as companies in the gaming, dining, healthcare, sports and entertainment, real estate, retail and travel industries choose LRA to help them measure and improve the customer experience.


Audits & Inspections

Mystery Shopping


News & PRESS

LRA Client Anna DiGregorio of Marketplace Philadelphia Management Named 2014 1 to 1 Media Customer Champion

Anna DiGregorio, Director of Marketing for Marketplace Philadelphia Management, was named as a 2014 Customer Champion...

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LRA Worldwide With Guest Speaking Slot at IFMA Facility Fusion Conference & Expo

LRA Worldwide’s Stephanie Perrone Goldstein will be speaking at the International Facility Management Association (IFMA) Facility Fusion Conference & Expo in Orlando, Florida later this month

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Pablo Villa, Operations Manager

From his field base in Buenos Aires, Pablo measures the customer experience at locations throughout Latin America. "I am a part of positive change."

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LRA’s brand audit capabilities help us measure consistency across 10 brands in 50 states, providing property-level data and big picture insights to help our franchisees and brand leaders alike.

Steve Joyce, President & Chief Executive Officer,
Choice Hotels International