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WHO IS LRA?

We're LRA Worldwide. A leading consulting, organizational development and research firm that specializes in Customer Experience Management consulting, or CEM.

LRA's CEM consultants help companies design, implement and sustain the optimal customer experience across all customer touch points. We call it "operationalizing the brand" — translating the brand promise that you communicate to the public into operational reality in order to create satisfied, loyal and profitable customer advocates. You may call it
"

Change Management Consulting

" or "Internal Branding" — we call it Customer Experience Management.

RECENT NEWS

1 to 1 Media: May, 2008
6 Action News: April 28, 2008
(April 17, 2008)
DestinationCRM: April 15, 2008
Philadelphia Business Journal: March 28, 2008 (Adobe .PDF Format)

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